I debated whether so certain concepts should be included in this piece. It is hard to think of adjectives about yourself because you never
Liquid lipsticks were a very popular trend in the beauty and cosmetics industry during 2016. My team for this project and I decided it would be interesting to design an infographic revolving around the two popular makeup brands MAC and NYX and determine whether or not it was a worth it to buy a luxury branded lipstick over a drug store brand.
Through our research, we had compiled various quantitative and qualitative data points to compare the two companies’ products. Some data points were based on facts we gathered from research and others we gathered from testing the products and experience and based the data upon our own opinions.
The infographic in the end, is meant to help consumers compare the two in a simple format to help them choose which product they might like best based on their own preferences.