1. According to Piotr, Google spends a lot of time on developing and testing user experience (UX). Why do you think that
For the first couple of weeks in the Product, Packaging, and Promotion the goal was to pick a product that we think functions well, come up with three packaging concepts and then make these concepts into a tangible item.
For my product I had decided to pick a pair of headphones:
The reason this had become my item of choice are the following:
For this first project, we had come up with several concepts and reworked them multiple times. Another catch to the project is that we may not be able to say what the product is or the company on the box.
I had decided to create three different box designs as well as a bag design to be created by fabric.
The first iteration’s goal was to test typography and create three different concepts and only use Black and White in the design (no colors or gray scale).
The next part of this assignment was to start adding in color and patterns into the design. I had decided at the time to go with something simple and have the boxes and bags a dark gray and the typography color reflect the customizable color options the P3 offers. My other choice was to have the Box or bag different colors and the typeface white.
The last concept before the final was to play around with imagery. I did not like how this outcome came out, so I created only one design with this. Instead, I decided to continue playing around with color and patterns.
For the mock designs, I had created both the bag and the second box design. When creating the bag I intended to print the typography straight onto the bag, but due to the messy process, I instead created a belly wrap for the packaging.